Saira Rizvi

Bio

Saira brings over a decade of experience in financial services and marketing to her role as Marketing Director at Procyon Partners. With a strong foundation in strategy, analytics, and content creation, she leads the firm’s marketing efforts, focusing on enhancing brand visibility, driving lead generation, and delivering impactful campaigns.

Before joining Procyon Partners, Saira served as Chief Marketing Officer at Gilded, an international fintech company, where she developed global marketing strategies that successfully launched multiple products, forged B2B partnerships, and significantly expanded the company’s market presence and brand recognition.

Her financial services background includes serving as a Director in Credit and Market Risk at UBS Investment Bank in London, where she oversaw business management for Europe.  She also worked as an Equity Analyst at UBS and covered Engineering and Aerospace sectors, authoring comprehensive market research reports, analyst notes, and sector insights. Saira later founded and led her own marketing firm specializing in content creation and digital marketing.

Saira holds both B.S. and M.S. degrees in Industrial Engineering from the University of Texas at Arlington, with graduate research focused on Ergonomics and Human Factors Engineering. She earned her MBA in Entrepreneurship and Innovation from Imperial College, University of London.

Residing in Connecticut with her family, Saira enjoys exploring emerging technologies like AI, maintaining an active lifestyle through fitness, and discovering new travel destinations.